Let’s face it: as we age, our lashes change. They might thin, become more fragile, or lose their youthful curl. But that doesn’t mean we must say goodbye to beautiful, defined eyes! Finding the best mascara for 70 can feel daunting, with countless options, various features, and promises.
So, after doing some research work for you, I suggest Lancôme Lash Idôle Mascara as the best overall for 70 or over. But if you have unique needs, like hooded eyes, I have shared a variety of amazing mascaras, each designed for a specific concern. So keep reading to explore them!
Photo by: RDNE Stock project
5 Best Mascaras for over 70 or over – Quick Overview
If you are tired of searching for the perfect mascara as you age, these five mascaras stand out. Below is the in-depth breakdown of the five best mascaras for 70 and over to assist you in making informed decisions for your unique needs.
I’ve combed the options to bring you the best mascara tailored for mature lashes, addressing specific needs, including sensitivity, thinning, and hooded eyes. So get a quick overview of them below:
- Lancôme Lash Idôle Mascara – Overall best
- Maybelline Full ‘N Soft Washable Mascara – Best for daily wear
- Bobbi Brown No Smudge Mascara – Best for tug-free wear
- Maybelline New York Colossal Mascara – Best for older hooded eyes
- L’Oréal Paris Voluminous Lash Paradise Mascara – Best for older thinning lashes
Overall best: Lancôme Lash Idôle Mascara
Price at time of publish: $30 at Amazon, $21 at Lancome, $30 at Sephora.
Overview
LASH IDÔLE mascara is a multi-award-winning product that delivers instant lift, length, and fanned-out volume without clumps. Its curved brush and micro-bristles reach and coat every lash, creating instant volume and a fanned-out effect. It’s available in black color and free from sulfate, so you will not feel irritation.
Moreover, I appreciate its lightweight, gel-emulsion formula that holds volume and lift for up to 24 hours without smudging or flaking.
LASH IDÔLE Mascara Tester Experience
“I do very minimal, quick makeup, so I generally don’t know a lot about this kind of stuff. What I do know is that this product effortlessly gives my lashes a natural look, it doesn’t flake or smudge, and it’s easy to remove (I use the Makeup remover). It’s perfect for my low-fuss makeup routine!”
Maybelline Full ‘N Soft Washable Mascara
Price at time of publish: $13.68 at Amazon, $9.99 at Maybelline, $8.24 at Walmart.
Overview
Maybelline Full’ N Soft Washable Mascara is a gentle yet practical choice for looking to enhance their lashes. Enriched with Vitamin E, its advanced thickening formula nourishes and softens lashes. Plus, it’s easily removable without causing lash loss – a common concern among women in 70 due to its Quick Dissolve System.
Blogger Karen said: “When I want them to look natural, like for the beach, I just apply one or two layers for that feathery, separated look. Or when I’m craving something more dramatic, I’ll do three or four.” Moreover, this mascara is ideal for daily use with contact lenses and provides a clump-free, natural finish without irritation.
Bobbi Brown No Smudge Mascara
Price at time of publish: $26 at Amazon.
Overview
Bobbi Brown No Smudge Mascara is a premium choice for those seeking long-lasting beauty enhancements without the hassle of frequent touch-ups. Its waterproof, smudge-proof formula makes your lashes stay defined, tug-free, curled and lengthened throughout the day.
Additionally, Bobbi Brown’s No Smudge Mascara also maintains a flawless look, from a natural to a more dramatic appearance, based on the desired number of coats. It’s designed to withstand tears and moisture, so you don’t need to worry about black streaks during emotional moments or humid conditions.
Bobbi Brown No Smudge Mascara Tester Experience
“I shelled out the cash on this as a last resort. I have small hooded eyes, and I have never ever found a mascara that has not smudged until this one. I’ve tried dozens over the course of a decade plus. This one is worth every penny. It goes on well and stays put, even when I’m sweaty or crying.”
Maybelline New York Colossal Mascara
Price at time of publish: $10 at Amazon.
Overview
Woman in 70 or over with hooded eyes often struggle to find mascaras that reach and volumize hidden lashes. For them, Maybelline New York Colossal Mascara is a go-to choice. Its 100% carbon black formula delivers dramatic impact, instantly adding depth and definition to your lashes.
Its ophthalmologist-tested formula is safe for sensitive eyes and contact lens wearers. To generate dramatic volume and plump lashes, sweep the brush from root to tip.
The Colossal Volum Express Mascara: Review, Price and Availability
https://www.cosmeticsgears.com/colossal-volum-express-mascara-review-price/
Maybelline New York Colossal Mascara Tester Experience
Reviewer Megha said: “I do feel the need to dip the brush again to coat the lashes of one eye sufficiently. I usually apply two coats to get the desired effect. The mascara does not clump, flake, or smudge. It separates and adds volume to my lashes, but not as much as the company claims. It is jet back in color and makes my eyes look awake. It lasts on my eyes the whole day until it is ready to be removed. “
However, the large brush might require practice to avoid smudging, and the formula might be drying for some. Maybelline New York Colossal Mascara is worth considering if you prioritize gentle ingredients and dramatic volume. However, you might need to explore other options for lengthening or a more precise application.
L’Oréal Paris Voluminous Lash Paradise Mascara
Price at time of publish: $8.64 at Amazon.
Overview
L’Oreal Paris Voluminous Lash Paradise Mascara might be your companion if your lashes have lost their youthfulness. Beyond volume, it delivers intensely lengthening results with a smooth, glide-on formula that coats each lash in a clump-free color.
Moreover, its 200+ soft wavy bristles coat even the finest lashes, creating a full fringe effect. Himartine said, “My lashes look longer and fuller, and the formula holds my natural curl exceptionally well. I love the dramatic result, and the mascara can be applied in different layers without any issues.”
Lash Paradise Mascara Review: Ratings and Buying Guide – 2024 Updated
https://www.cosmeticsgears.com/lash-paradise-mascara-review-and-ratings/
Key Features to Look for in Best Mascara for 70 and over
When selecting the mascara for 70 and over, focusing on products that ensure ease of use, comfort, and eye health is crucial. Here are the key features to consider:
Gentle Formulation
Choose ophthalmologist-tested and hypoallergenic mascaras to minimize the risk of irritation. Formulas free from fragrances and harsh chemicals are preferable for sensitive eyes.
Easy Application
Look for mascaras with ergonomic designs and brushes that facilitate smooth, clump-free application. Brushes that separate lashes well and don’t require multiple coats for adequate coverage are ideal.
Volumizing and Lengthening
Opt for mascaras with lengthening and volumizing effects to enhance sparse or thinning lashes and get a more youthful and defined look.
Smudge-proof and Waterproof
Choose smudge-proof and waterproof mascaras to prevent smudging, especially for woman who may experience watery eyes or spend time outdoors.
Longevity
Look for long-lasting mascaras that maintain their effects throughout the day without flaking or smudging, reducing the need for frequent touch-ups.
Hypoallergenic and Ophthalmologist Tested
Ensure that the mascara is hypoallergenic and that the ophthalmologist is tested to minimize the risk of irritation or allergic reactions, particularly for woman with sensitive eyes.
Easy Removal
Choose mascaras that are easy to remove with gentle cleansers or makeup removers to prevent damage to delicate lashes and the surrounding eye area.
VolumeCare+ Mascara Review: Rumi mascara
Trees are more important today than ever before. More than 10,000 products are reportedly made from trees. Through chemistry, the humble woodpile is yielding chemicals, plastics and fabrics that were beyond comprehension when an axe first felled a Texas tree.
Where can I buy Primelash mascara for Older Women?
A reviewer named Michelle S.” wrote about this mascara on Amazon. She said she has thin and short eyelashes; this mascara is a game changer for her eyes look now.
Conclusion
Aging is a natural part of life, but it doesn’t have to mean sacrificing beautiful, defined lashes. The ideal mascara will make your lashes look fuller and more defined without causing irritation or requiring an elaborate removal process at the end of the day. But with so many options, finding the best mascara can feel overwhelming. Overall Lancôme Lash Idôle is best but not for daily wear because price is high.
You can choose Maybelline Full ‘N Soft Washable Mascara for daily wear. If you have thin lashes and want dramatic volume, I recommend L’Oréal Paris Voluminous Lash Paradise Mascara. Moreover, if you have hooded eyes, Maybelline New York Colossal Mascara is best for you.
Remember, beauty comes in all ages and expressions, and mascara can be a fun tool to celebrate your unique style and sparkle! So, go forth, explore, and flaunt those fabulous lashes!
Frequently Asked Questions (FAQs)
Yes, you should wear a mascara in your 70 or over. It can enhance the eyes, give them a more young, open appearance, and define the lashes—mainly because our lashes may get thinner or lose their natural thickness as we age.
An older woman can wear mascara on her bottom lashes if she desires, but it should be done with a light hand to avoid emphasizing fine lines or wrinkles under the eyes. Choose a smudge-proof and lightweight formula to prevent the mascara from flaking or smearing, which could draw unwanted attention to under-eye areas.
For a more subtle and refined look, lightly touch the brush to the lashes, focusing on the outer corners rather than coating the entire lash line.
Yes, waterproof mascara can be suitable for older women, especially for those concerned about smudging or wearing it throughout the day, during special occasions, or in humid climates. However, they are more challenging to remove and require a good makeup remover to avoid harsh rubbing or pulling on the delicate eye area.
Yes, mascara can effectively address thinning lashes by selecting the right type and application method. Opt for lightweight, non-clumping mascaras designed for thin or sparse lashes. Apply from the root with a wiggling motion to separate and coat each lash. Moreover, using a lash curler before mascara can enhance definition and lift.